SOOOO...Normally I am giddy with excitement when the large manila envelope from 1000 South State Street arrives every year, for within that package I know I will find the first signs of fall.......
FOOTBALL TICKETS!!!!!!!!!!!!!!!!
woo hoooooo happy dance
However---this year the package contains not only tickets, and the generic stadium football guide telling you what size fanny-pack you can and can't bring in, but it also has ADVERTISEMENTS!
WHAT???
Oh yeah---from Pontiac, adidas, the Big Ten Network, at&t, the Health System, and wait....on the inside of the Michigan Football 2008 Stadium Guide there are more ads for MDen, Alro, BCBSM, Meijer(s), and Absopure.
And, a wallet-sized card with the schedule and Rich Rod on the front.
Someone please correct me if I'm wrong (wait your turn in line, jeez) but this is the first year that I can remember getting ADS in with the football ticket package. Which seems just plain a) sad, b) an indicator that even we have gone over to the dark side, and c) the DEATH of our tradition not the continuation.
In an interview with The Monroe Street Journal from the Business School in 2007, Bill Martin said the following, "You talked about our traditions. Is the name of Michigan Stadium for sale? No. Are we proposing to put advertising in Michigan Stadium? No. You know how much that costs me to not put advertising in Michigan Stadium? Probably close to 4 - 5 million dollars."
Yeah Mr. Martyr, I mean Martin--how much are you getting for the advertising IN the football envelopes????? (as opposed to ON the stadium)
Yet another example of what the definition of "is" is----
shattering my rose-colored glasses for good.
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14 comments:
I think I remember getting ads last year also.
Personally I don't care about the mailed ads. I would prefer to have the stadium free of coke and ford logos... but if it means we win some more games... SIGN ME UP.
i dunno. we've always shied away from "tacky", but never from "commercial". dating back to the first Nike deal, Michigan has always looked for ways to make cash and in many aspects, been a leader.
selling ad space/fliers in mailings is pretty low intrusion. it's not the same as logos in the stadium (or selling the naming rights to the tosu- michigan game, which someone else wanted to do).
like i said, not shy about making a buck or two, -
http://mgoblue.com/history/article.aspx?id=142130
-
just careful about how it looks.
ah geez
i'm such a polyanna it's pathetic......
T9,
Rewatch "Jerry Maguire" tonight & you'll feel better.
gotta pay for the richrod buyout somehow right?
Welcome to the dark side, Luke.
Got my season tickets in the mail yesterday. The included ads were not that bad. I actually liked the new MDen/Adidas one. The coaches shirt will look good on me.
This Michigan Punt is brought to you by Seven Eleven.
Now that you all have your tickets.... anyone want to send me a couple? :)
andy = bus
:-)
You got your season tickets?????? ACK! Where the hell are mine? Student tickets probably have not gone out yet? (panic is setting in......)
Hammmm:
Given the poor home schedule this year, I will likely only make the trip from Austin to Ann Arbor for the MSU game.
Once my parents take their pick of games (they typically go to 2 or 3) - I will let you know what I have left.
Face value.
"The included ads were not that bad."
By definition that means they weren't that good.
The culture continues to compromise itself into a death spiral.
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